Pre-launch

Laying the groundwork for successful clinical trials

Our pre-launch services focus on building a strong foundation for your clinical trials. From patient journey mapping and grassroots insights to patient recruitment strategies and diversity action plans, we ensure your study is inclusive, effective, and aligned with patient needs from the start

What we do

Prepare for success with comprehensive pre-launch strategies

Patient engagement mapping and strategy

Our comprehensive patient engagement strategies build trust and maintain strong communication with participants, enhancing their experience and ensuring they remain committed and motivated throughout the clinical trial

Patient experience mapping

Our patient experience mapping identifies key touchpoints and pain points, helping you tailor your trial process to meet real patient needs and improve engagement from the outset

Community-driven clinical trial design

We integrate insights from patients and grassroots communities into your trial design, ensuring it is inclusive, culturally sensitive, and aligned with the lived experiences of your target demographics

Inclusive research strategies

Our customised diversity action plans address these barriers, promoting inclusivity and ensuring your trials represent all relevant populations, enhancing your trial’s reach and regulatory success

Diverse patient recruitment and retention

Our targeted recruitment strategies focus on reaching and engaging diverse patient groups, while our retention methods keep participants involved throughout, resulting in reliable data and meaningful outcomes

Patient experience storytelling

We develop authentic patient stories that highlight the significance of their participation, building trust and motivating broader engagement in your clinical trials

We do so much more! Want to learn how we can help you?

Maximise your pre-launch success with COUCH Health

Partnering with us during the pre-launch phase ensures your clinical trials are patient-centric, inclusive, and primed for success. Discover how our strategies drive better engagement, recruitment, and regulatory outcomes from the very beginning

Maximise relevance and engagement:

Achieve higher engagement and trial success through community-centric approaches that reflect real patient needs

Boost enrolment and data reliability:

Drive higher enrolment rates and sustained participation and benefit from more robust and reliable data outcomes

Achieve regulatory compliance and market access:

Stay ahead of global regulatory demands for diversity and inclusivity with proven strategies that streamline approval processes and enhance market reach

How we do it

Pre-launch

  • Patient experience storytelling
  • Patient needs assessment
  • Health communication strategy
  • Patient education programmes
  • HCP education and engagement
  • Health literacy initiatives
  • User-centric research and validation
  • Cultural sensitivity audits
  • Cultural safety training
  • Community engagement mapping and strategy
  • Patient engagement mapping and strategy
  • Patient experience mapping
  • Community-driven clinical trial design
  • Inclusive research strategies
  • Diverse patient recruitment and retention
  • Patient experience storytelling

Launch

  • Patient experience storytelling
  • Patient needs assessment
  • Health communication strategy
  • Patient education programmes
  • HCP education and engagement
  • Health literacy initiatives
  • User-centric research and validation
  • Cultural sensitivity audits
  • Cultural safety training
  • Community engagement mapping and strategy
  • Patient engagement mapping and strategy
  • Brand positioning, messaging, and longevity
  • Multicultural marketing strategy
  • Optimised market access

Post-launch

  • Patient experience storytelling
  • Patient needs assessment
  • Health communication strategy
  • Patient education programmes
  • HCP education and engagement
  • Health literacy initiatives
  • User-centric research and validation
  • Cultural sensitivity audits
  • Cultural safety training
  • Community engagement mapping and strategy
  • Patient engagement mapping and strategy
  • Brand positioning, messaging, and longevity
  • Multicultural marketing strategy
  • Optimised market access
  • Expanded indication strategy

Our top projects

Explore how we’ve partnered with healthcare organisations to drive diversity, patient engagement, and inclusive communications across the drug lifecycle.

Global mobile ethnographic research

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